Most gamers, whether they play on PC, consoles or both, were looking forward to 2009 as many new blockbuster games were slated to release this year. Some of them were new intellectual properties. But now Mike Hayes from Sega has pointed out that new IPs could suffer this year.
Mike Hayes is the president and the chief operating officer of Sega Europe. In an interview with GamesIndustry.biz, he explained, “We were fortunate, because we only had Football Manager and Mario and Sonic, so we were not bringing out any new IP, but speaking to friends at other publishers, they have been saying they were disappointed with sales, they were being quite open about it.”
He did indicate that there is an oversupply of good video game titles. But Hayes is of the view that the price always goes south and according to the Sega executive, it will be difficult. He has also predicted that the video games publishers might bring down the number of games they are planning to release this year.